If you’ve ever heard of blog and ping then you might have uncovered one of the secrets why blogs are loved by Google. If a blog is well established, then if you make a post, the rss and atom feeds go to work notifying the search engines that there is fresh content on this new post. Sometimes the new content will be indexed by Google in a matter of minutes. The Google bot will visit your new post and scan your content, then make a cache page for the index; therefore making your new post appear in the search engines. Otherwise, your new post is like a tree falling in the forest with no one around to hear the sound.
The RSS (really simple syndication) ping system is built-in to the WordPress blog system by default. It notifies Ping-o-Matic which in turn notifies up to over 20 ping services.
The Atom feed has to be turned on in the WordPress Dashboard before it will start working. You can sign in to your Dashboard (WordPress admin or back office), then look in the left margin for the heading: ‘Setting’, then click on it to open several other options under it. You must click on the ‘Writing’ link. Scroll down near the bottom of that page untill you see the ‘Enable the Atom Publishing Protocol’ option. Put a check mark in the box next to it and then make sure you click the save button to finalize your choice.
If you click on the title to any of my blog posts, you’ll go to what is called the ‘Permalink’ page. On those post pages, I have enabled over 15 different feeds. I’m a feed freak with the philosophy that the more feeds, the better.
I’ve enabled at least 5 feeds on static pages like the home page and the bio page.
I never met a feed I didn’t like. The more feeds, the merrier.